“「The Phoenix rests only on the Chinese Parasol Tree, drinks only the sweet spring water, and eats only the bamboo」” Reviewing the history of the Taichung Harbor, all is closely linked with the beautiful central coastline of Taiwan.
Back in the period of Ching dynasty busy traffic already existed between the prosperous town of Wuci and the most representative harbor towns like Chunzhou, Xiamen and some others, and the Wuci harbor was renamed “Port Shingao” for its excellent geographic location during the period of Japanese occupation. After the Retrocession our government aggressively boosted the economic development, and the “Preparatory Office for the Construction of Taichung Harbor” was funded in the 1969 with high expectations from all fields. In 1976, the Taichung Harbor began its official operation with a development goal to becoming a modern all-around harbor with industrial, commercial and fishery functions. It had become one of the brightest stars of the 10 Major Construction Projects completed by our own people and is also the first man-made international harbor of the island Formosa.
“Struggling through 30 years of surge, the phoenix is still residing gorgeously on its parasol tree”. Over the thirty years, our ancestors worked diligently to build our first and largest domestic international harbor that was operated by the locals. Recently, companies from different sectors have moved into this blazing community, we are waiting for you to join us to create and record a glorious vision of the future.
Foot set on the center of Formosa, with a leap to the world.
Like the first glimmering of the morning sun, with its growing economic ray, Taiwan is shinning to the world. The island of Formosa is surrounded by sea and the Taichung harbor is located at the center of the west coast, beginning from the north at the Dajia River and extending south to the Dadu River. It is approximately 110 sea miles away from the Keelung Port and 120 sea miles away from the Kaohsiung Port, it has a proper external traffic connection system which can quickly link to the provincial roads, the west coast expressway, the national highway and the near-by international airport. Its perfect location makes the Taichung Harbor naturally one of the most important transportation hubs and its prosperous future is increasingly surveyed worldwide.
The well-planned Taichung Harbor has large hinterland spreading over 8 counties/cities in the central Taiwan, covering a total area of more than 3,7000 hectares with an extensive view. It is a harbor combining the functions of commercial, industrial and fishery in one and is also a tourist-friendly and water-friendly modern harbor. The Taichung Harbor is not only the largest international commercial harbor in the central Taiwan but also the main harbor of out country for the import of major energy, heavy industry and petro-chemical raw materials. It has become the most important local manufacturing, export processing and logistic center, and is also a designated offshore transshipment center with tremendous amount of business opportunities and high potential for further development.
With the excellent geographic location and the most perfect sea-land transportation network, Taichung Harbor occupies the most advantageous position on the ship routes of Asia being in the center of the ship routes of north eastern and south eastern Asia. Today the Taichung Harbor is extending itself radially and is becoming one of the most important harbors in the world
Building an Integrated Harbor, Managing the Globe, and Marketing Taiwan
From port entrance, fairway, turning basin and wharfs to the tourist service center, working docks and mechanical repairing factories, the multifunction offered at the Taichung Harbor today ensure that all operations in the harbor are completed with advanced computerized system and that modern operational facilities are available to provide high quality hardware and software services.
The delicate and comprehensive design of the Taichung Harbor is able to accommodate a total of 83 large-scale wharfs including container docks, general cargo docks, bulk, charcoal, grain, cement, piping, and passenger docks. Currently, the annual operation volume has already exceeded 9,000 tons.
《The Director-General of Taichung Harbour Bureau :Long-Wen Lee》
『 Taichung Port, one of Taiwan’s Ten Major Construction Projects during the 70’s, launched its first sail since October 31st, 1976. Its total area up to 3760 ha. is the biggest among the others in Taiwan. At present, there are 48 wharfs, 17 specialized zones and 3 free trade port zones.
Characterized by broad lands and convenient transportation, Taichung Port is quite fit for BOT projects and development of free trade zone.
Free trade zone of Taichung Port has begun its operation since October 2005. Currently, up to 20 enterprises have made investment and started operation. Furthermore, both the trade value and volume of cargo (including exports and imports) are on the increase and continue to soar.
Accordingly, the total volume of cargo handled in 2006 set a record high point of 90.32 million metric tons, surpassing 90 million metric tons for the first time and is optimistically expected to reach the milestone of 100 million metric tons after those BOT projects start to operate.
We sincerely welcome all of the ocean carriers and the enterprises to pay a visit to Port of Taichung.』
《Elite International Co. Ltd., Chairman Wen-Hsiang Yu》
『Taiwan is at a pivotal position in the Asia Pacific, and Taichung Harbour is the best located distribution centre between north and south, its excellent geographic location has the potential of developing Taiwan into of Asia Pacific’s automotive distribution and logistic hub.
Taichung Port has set up its free trade zones in 2005, and it now has a comprehensive structure to stand out among fierce global competition. Free trade zones can lower the transport and custom clearance costs, as well as simplify the process of custom inspection, this is why it is recommended for companies to undergo the transition and take part in the free port trial.』
While the Taichung port is booming far from the comprehensive frontline loading and unloading equipments and the backend warehouse and hardware/software facilities, on the port operation side about 50 different wharfs are also to be completed soon. 17 professional zones of different use had been planned in the broad harbor zone where local and international well-known companies covering the traditional sector to the high tech industry, have stationed into in the recent years, indicating the diversified and prosperous vitality of the Taichung Harbor.
Maintaining the professional navigation persistently, the Taichung Harbor already is the shinning star of the international shipping industry and has closely interacted with important international ports including Port of Long Beach, Port of Castries, Port of Seattle, Port of Fraser River, and Port of Gambia, which are all important sister ports of the Taichung Harbor.
《Wan Hai Lines Ltd., Vice Chairman Mr. Bo-Ting Chen》
『The free trade processing zones is very convenient for our customers and has been met with great enthusiasm.
Geographically speaking, Taichung Harbour is situated in a very advantageous position; it is the closest and most convenient port to the Chinese coast.
We believe that after the cross-strait three links have been established, Taichung Harbour will play an extremely important role;in other words, not only can it provide for the goods of both Taiwanese and foreign businesses, but it would become a massive distribution hub, even develop into an integrated area of research, production and marketing centres.』
《Top Food Industry Corp., General Manager Mr. Chao-Chang Huang》
『The reason why we set up in Taichung Harbour was mainly because of the immense savings it enabled us to make on land transport costs of our raw materials.
Not only so, but it meant that we could increase our efficiency by integrating buying, production and sales; that is why we rented 6.1 hectares at the Taichung Harbour. The grounds are vast here, and we would definitely recommend other companies to invest and move in to the Taichung Harbour specialist area. Together we can realise the growth of this harbour and boost the nation’s economy.』
Standing at the frontline of Taiwan’s shipping industry, the Taichung Harbor has five major harbor service policy information systems covering the visa management for shipping industry and import-export harbors, the personnel management of maritime professions, the management of ships, and the management of restrained country harbors. In the recent years we had dedicated ourselves in the development of special zones using the vantage conditions and preferential policies of the harbor area to invite investors and companies to build plants at this zone. Several successful cooperation experiences with major investments were created including the joint development of the electrical power supply special zone with the TaiPower company, the establishment of the natural gas receiving station by CPC Corp., the investment on the construction of the continuous-processing steelwork plant by Dragon Steel Corp., the investment on the construction of the Taichung Harbor Heavy Industrial Plant by Chin Fong Machine Industrial Co., and the establishment of the fertilizer plant by Taiwan Fertilizer Co.. Moreover, other companies like the Taiwan Big Foods Co., the China Hi-Ment Corp., and the New Chien Te Hang Co. have also decided to invest at the Taichung Harbor based on its potentials.
With the diversified and practical harbor businesses and the humanistic and pertinent modern services, the Taichung Harbor persists on the spirit of the fisherman-ship to create diversified styles and to continuously create more appealing and beautiful prospects together with you.
Creating a New Century of Free Trade, Providing Top Services to Gain Competitiveness
Embracing the wave of a global village, every nation around the world is interacting with each other and activities of international trades are increasing in the recent years. After joining the WTO, Taiwan is more open to foreign trade and is becoming an important player in the Pan-Asia Market.
By actual practice of the concept of treating the domestic free trade zone as an offshore territory, the Taichung Harbor has successfully integrated versatile flows of merchandises, businesses, information, funds and others to create an environment for Taiwan to connect to the world and to achieve the goal of “Invest in Taiwan, Operate Globally”, making Taiwan the best location for multinational industries to establish regional operation headquarters.
On operation strategies, the aggressive marketing of the Taichung Harbor is carried out by promoting the benefits of free trade zones, founding recruiting teams and setting integrated service centers, establishing interactive communications network with resident companies, and building international marketing websites.
Far from the wide operation space and convenient external traffic network, the diversified development and the vigor of Taichung Harbor has been acknowledged by its resident companies for its service quality. In the recent years, the overall service quality, service efficiency, the efficiency on entry and exit operations, container loading and unloading efficiency, and paper works of payment conducted by the Taichung Harbor, are highly appraised in the related business sectors. This shows that using the service as the main guideline and operating with the principle that “Customers are always right; Services are always available”, the Taichung Harbor today is playing as the catalyst to booming the businesses in Taiwan.
In future the bustling tourist service center in the Taichung Harbor will be filled with sounds of joy and the pleasant and busy tourists will show the prosperity here. The diversified activities in the coastal recreation zone, the water friendly recreation area, and the Wuci tourist fish market, which is the first market in nation with the ocean theme, all keep the Taichung port energetic, while the harbor park and the forest park filled with trees and grass, the Gaomei wetland, the best place for bird watching, the wildlife reserve the Dadu River, and the most proud biking trails here along the coastline, not only provide leisure and recreational spaces for people but also play a major role for the preservation of the co-system on this island and the protection over our nature.
The Professional Navigator, The flourishing Taichung Harbor
Though difficult, success is always sweet. Through 30 years of working together and eliminating all the barriers, the Taichung Harbor is becoming more astonishing and beautiful day by day; from a barren land to a flourishing place, from a sandy beach to a functional port, the miracle created by the Taichung Harbor, has witnessed the growth of Taiwan and has also outlined a wishful movement of Taiwan's future.
Facing the ascending new century created by all Chinese people around the globe, the Taichung Harbor has the strongest aggression and confidence in having our "Foot set in Taiwan to embraces China and see the world". By mastering the advantage of being located in the key position of operation and transportation in the south east Asia, we wish to become the fortress for global investment, worldwide planning and management, to make Taiwan the best choice for setting up operation headquarters for local businesses and multinational enterprises, to display the energy of Taiwan internationally, and to make "MADE IN TAIWAN" a pride and honor that belong to all people in the Taichung Harbor and in the country of Taiwan.
Ocean freight is an important transportation business, a harbor is the large front gate of a country, and the future operation goals for Taichung Harbor are to expand cargo businesses, to develop export reprocessing and logistics center, to become the largest transportation/storage center for chemical and petroleum products in the country, and to explore the tourist recreational playgrounds along the ocean banks.
The vitality of Taichung Harbor and the leading navigation of the century, combine both natural and humanistic views, the Taichung Harbor today is leading the new century and is fulfilled with dynamic & youthful atmosphere with infinite developmental possibilities. It is an international harbor with industrial, commercial, tourist and leisure functions in one and is a proof of the success of this island. Of course, we are looking forward to working together with you to creating more miracles and to achieving a new episode for the Taichung Harbor.